Barcelona, November 6th, 2018 | Press release | The power of instinct and the balance of reason. With this idea, Jim Palau-Ribes from Barcelona launches a new electric version of the classic Pursang, with which he intends to revive the myth; a genuine motorcycle with an innovative design and exclusive technology for today’s needs.

According to Jim Palau-Ribes, founder of Pursang “The rebirth of Pursang is something that has been in my mind for many years. I spent my youth crossing mountains, and I felt the need to make sustainable the mythical model that awoke the passion for motorcycles of an entire generation.”

Electric Motorcycles News - Pursang

The new Pursang is a genuine motorcycle, an authentic pureblood, like the original, designed between retro and futuristic. According to Jim himself: “From the beginning of the project we are committed to maintaining the essence of the golden age of Spanish motorcycles and similar dynamic qualities, improved by current technology. We have delved into the aesthetics and the essence of the motorcycles of that time and interpreted this authenticity of the classics in a twentyfirst century motorbike.”

The philosophy of Pursang is to innovate with respect to the origins, and that also happens through a production of proximity. “We believe that innovation is compatible with handcraft quality. Pursang is a product made in our country, and promoting the small and medium national industry is part of our values.”

The first model to see the light is the E-STREET, wich will be available through pre-order from next 6th november. Reborn as a reliable and efficient urban motorcycle, the E-STREET is designed to be light, easy and fun to ride in any road. Equiped with Brushless ASHWOODS motor and Two second-generation TORROT removable batteries and factory-configured ECUs, its lightness and maneuverability are key. With a chrome-molybdenum frame and plastic bodywork, the E-STREET is conceived for a wide audience and can be driven with A1 card.

Electric Motorcycles News - Pursang

With the purity and character of the mythical Pursang, the new electric model innovates with a meaningful design for a sustainable future.

Raising 820 mm from ground to the seat, it stands out for the wide angle of handlebar rotation, offering good performance in urban areas. Besides, its 18-inch wheels and trail tires provide very good road and off-road skills. The chassis, which combines cast iron and aluminum tube, is projected to be light and stiff and harbors two easily accessible batteries. The charging system is simple and versatile, depending on the daily needs; You can remove and replace one battery, the other or both, or even avoid removing them, but connecting directly with a common home socket of 220 w.

The E-STREET has autonomy for 90 km under sport riding conditions and up to 120 km in an urban environment. In the future, a battery of extended range will be available.

The BIG-BORE is a more exclusive model, with headliners as aluminum frame and prepeg carbon fiber body, conceived for experienced and ambitious riders. Romantic, high-tech and refined down to the last detail, both prototypes will be presented on November 6 at the 76th International Motorcycle Exhibition (EICMA) in Milan.

Pursang in EICMA: Booth U64 / Pavilion 24
Pursang in Social Media: @pursang_motorcycles

Guy Salens

Guy Salens (motorcycle enthousiast): I want to show the world an overview of existing electric motorcycles and future projects. Because it's time.